Early HC made clothing online, listing the year, Dr. Rana has completed a widely believed impossible miracle. Now, as the world's highest market value of developers and retailers of consumer goods for children, Dr. Rana International Holdings have a new initiative to begin the explore the development trend of the industry, causing concern both within and outside the industry.
ten years, Dr. Rana from scratch and completed the first product to brand, including licensing the brand from its own brand to the first upgrade, then completed the brand to the channel The second increase, after the completion of two industrial upgrading and International Capital Market, success as a
play their own characteristics, so special, so thoroughly, and then use the demand of China's largest advantage in time of the operation of grafting to improve global resources to integrate, insist on doing things to improve the quality of life of consumers, you will easily have enough space for development. the development of the new moon rhythm of interest, and to the realization of the traditional Many industry bigwigs have recently repeated to explore and think about this issue.
Dr. Chung Cheng frogs with revealed the answer: The Internet of Things, Internet, mobile Internet, and shop channel network and the four members of the network-based four-dimensional network integration network of industrial upgrading, through the physical store of the display of A-, A-level experience, entertainment A-level, interactive services and membership of A-A-5A into the children's level of service consumers.
three years ago, Dr. Rana Taobao Mall began their official website and walking on two legs of the new technology, new media and integrated development of traditional industries to explore and maintain the good momentum of development.
2010 年 5 months, the industry's most authoritative, means to broadcast live in China as the core of mobile 12580 SNS social networking marketing assistance, mother of the target population for the baby, say goodbye to the traditional media is almost full, to achieve zero carbon emissions bold media mix, creating a digital marketing industry in China, Dr. Rana mode .
Chung Cheng used in the eyes of children, consumer goods industry, industrial upgrading, and need to do a true four-network integration, to achieve physical properties of things connected to the Internet the number of mobile Internet number of similarities, and shop shop shop channel network for the business and all members of the network into a network.
According to reports, Dr. Rana currently has more than 30,000 SKU, the future will increase dramatically. According to Dr. Rana's development strategy, the future of each specific product, logistics and services in every state, all will be achieved through the computer Internet is to identify, track and manage.
digital transmission, Portal and the portal of the professional channel, baby vertical portals, search and search optimization, social networking media (SNS), based on Apple's OS system and Google ANDROID platform for mobile applications, microblogging, etc., will become the Doctor frog children's consumer products platform in this industry continue to occupy or try a new field.
the other hand, Dr. Rana will be formally launched their own e-commerce site, the online flagship store positioning infants and young children will become professional one-stop e-commerce consumer brand .
In addition, Dr. Rana's products, services and brands will be in stores, including stores on the internet get the most direct manifestation of the core, and the progressive realization display, experience, entertainment, interactive, member services of A-5 upgrade experience.
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